Summit Stage
Beyond Branded Residences: The Rise of Branded Living in Saudi Arabia
AI Session Summary: https://ai.fhsagents.site/api/storage/public-objects/reports/fhs-saudi-arabia-2026/135.pdf
Moderator
Romain Lachevre
Director KSA
Quo
In conversation with
Karen Campbell
Chief Executive Officer
Jayasom
Hugues Jannet
Director - Residential Sales
Red Sea Global
Carolyn Turnbull
Chief Executive Officer
Nammos Hotels & Resorts
Najd Breakout Room
Welcome to the Branded Residences Forum
Jonathan Worsley
Chairman
The Bench
Najd Breakout Room
Branded Residences 2026: From Global Trends to Saudi Opportunity
Daniel von Barloewen
Senior Vice President, Global Mixed-Use Development
Accor One Living
Najd Breakout Room
Who’s in Charge? Developing Branded Residences for Long-Term Gain
Moderators
Scott Antel
Founder & Owner
Scotts FZ LLE
Tatiana Veller
Senior VP Hospitality
Marjan
In conversation with
Imran Changezi
Executive Director of Hospitality Development & Head of the Centre of Excellence
Diriyah Company
Julien Laloye
Senior Director - Mixed-Use Development EMEA
Marriott International
Samer Sabra
Chief Hospitality Officer
Jabal Omar Development Company
Najd Breakout Room
Structuring Branded Residences in KSA: Legal Frameworks and Foreign Ownership Considerations
Saud Al Fantoukh
Legal Associate
Baker & McKenzie LLP
Keri Watkins
Partner
Baker & McKenzie LLP
Najd Breakout Room
Intelligence Talk: The Future of Branded Living
Turab Saleem
Chief Executive Officer
Perfetti Hospitality
Najd Breakout Room
The Cost of the Dream: Service Charges, Amenities & Ownership Economics in Branded Residences
Moderator
Scott Antel
Founder & Owner
Scotts FZ LLE
In conversation with
Khaled Kawaar
Chief Executive Officer
StrataGlobal
Govind Mundra
Head of Development - Middle East & Africa
Wyndham Hotels & Resorts
Daniel von Barloewen
Senior Vice President, Global Mixed-Use Development
Accor One Living