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Podcast

Episode 50: Ada Renedo, Regional CEO, ME, Together Group; Martin Raymond and Christopher Sanderson, Co-Founders of The Future Laboratory

In this episode of the FHS podcast, host Jennifer Pettinger-Haines sits down with Ada Renedo of the Together Group and Christopher Sanderson and Martin Raymond from The Future Laboratory to delve into the evolving landscape of Saudi Arabia's luxury market.

They discuss the significant findings of the "New Codes of Luxury" report, which redefines perceptions of the Saudi consumer and highlights the kingdom's potential in the luxury and hospitality sectors. The conversation covers global luxury trends, the importance of catering to a younger, health-conscious demographic, and the burgeoning support for homegrown brands and entrepreneurs. Insights into government initiatives promoting public entertainment and cultural events are also explored, revealing opportunities for innovation in the F&B industry within Saudi Arabia.

#FHSPodcast #FutureHospitalitySummit #FHSSaudi

Published: 19 April 2024

Interviewer

Jennifer Pettinger-Haines

Jennifer Pettinger-Haines

Partner

Think Hospitality Group

Guests

Ada Renedo

Ada Renedo

Regional CEO, Middle East

Together Group

Martin Raymond

Martin Raymond

Co-Founder

The Future Laboratory

Christopher Sanderson

Christopher Sanderson

Co-Founder

The Future Laboratory

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The Bench has established a legacy for delivering world-leading investment forums and conferences in Europe, Africa, the Middle East, and Latin America. The Bench organises the Future Hospitality Summit (FHS) series including FHS World in Dubai, FHS Saudi Arabia and FHS Africa - and the AviaDev Africa conference.

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