12:30 - 14:00 1h 30m

Welcome

Summit Stage

14:00 - 14:20 20m

Welcome to FHS Saudi Arabia 2025

14:20 - 14:45 25m

Scaling Peaks, Building Resilience: Lessons for Hospitality Leaders

14:45 - 15:15 30m

Betting Big: The Rise, Risk, and Reward of Giga Projects under Vision 2030

14:45 - 15:15 30m

The Age of Global Transformation: Connecting Saudi Arabia to the World

15:45 - 16:00 15m

Announcements & Signings

16:00 - 16:30 30m

Networking Coffee

16:30 - 16:45 15m

FHS Intelligence Talk: Travel & Tourism Economic Impact & Global Trends

16:45 - 17:30 45m

Building Beyond Boundaries: Creating World-Class Tourism Destinations

17:30 - 18:00 30m

Programming the Kingdom: Mega Events as a Pillar of Saudi Arabia’s Vision 2030

Future Stage

11:00 - 11:30 30m

FHS Saudi Arabia 101: A First-Timer’s Guide to Making the Most of the Summit

11:30 - 12:30 1h

The Hospitality Shuffle: Speed Networking

12:30 - 14:00 1h 30m

Luncheon

15:00 - 15:30 30m

Empowering Connections: Networking Session

15:30 - 17:00 1h 30m

Start-Up Den

15:00 - 17:00 2h

Workshop

Exclusive, small-group discussions for deeper dives into pressing industry topics

18:00

Welcome Reception

09:30 - 10:30 1h

Executive Investor Breakfast & Project Showcase – A Closed-Door Gathering

Summit Stage

10:35 - 10:55 20m

Setting the Scene for Hotel Performance and Development in Saudi Arabia

10:30 - 11:10 40m

New Rules of Ownership: Catalysing Investment Through Real Estate Reform in KSA

11:10 - 11:50 40m

Financing Hospitality Ventures: Maximizing Capital for Growth and Success

11:50 - 12:15 25m

Building Legacy: Family Business in Saudi Arabia

12:15 - 12:45 30m

Capital Meets Opportunity: Saudi Arabia’s Hospitality Sector Through the Investor Lens

12:45 - 13:00 15m

Announcements & Signings

13:00 - 14:00 1h

Luncheon

14:00 - 14:15 15m

Redefining the Guest Journey: Hospitality Through the Eyes of Saudi Influencers

14:15 - 14:45 30m

Longevity is the New Luxury: Redefining Hospitality Through Health, Heritage, and Experience

14:45 - 15:15 30m

Embracing Nature: Gateway to Next-Gen Hospitality Investments

15:15 - 15:30 15m

Announcements & Signings

15:30 - 16:00 30m

Lifestyle Hospitality in Saudi Arabia: Designing Spaces for a New Generation

16:00 - 16:30 30m

Synergy in Hospitality: The Role of Private Clubs in Enhancing Hotel and Mixed-Use Developments

16:30 - 17:00 30m

From Recognition to Experience: Iconic Brands Entering Hospitality

17:00 - 17:30 30m

Charting a Sustainable Course: Developing Saudi Arabia's Cruise Industry While Preventing Overtourism

Future Stage

11:30 - 13:00 1h 30m

Battle of the Brands: Conscious Capital Meets Commercial Brands

14:00 - 15:00 1h

From Pipeline to Portfolio: Real-Time Investment Opportunities in Saudi Hospitality

15:00 - 17:30 2h 30m

NextGen: Investing in Saudi Arabia’s Hospitality Education

The Human Advantage – Leading Hospitality Through Change (Keynote)

How Can We Rebrand Hospitality Careers to Attract Saudi Youth?

Rethinking Hospitality Schools: Education, Experience & Environment

Building Your Saudi Team: Talent Solutions for New Market Entrants (Workshop)

12:00 - 13:00 1h

Workshop

The Future of Hotel Asset Management - HAMA Asset Management Workshop - Invitation Only

14:00 - 18:00 4h

Workshop

Exclusive, small-group discussions for deeper dives into pressing industry topics

Summit Stage

10:00 - 13:00 3h

Branded Residences Forum

Keynote: Industry Insights from a Saudi Perspective

Stakeholder perspectives – How do branded residences create value for investors, homeowners and brands

The Perfect Fit: Selecting the Right Brand for Residential Success

The Real Deal: Unpacking the Financial Realities

Future Stage

10:30

Welcome Back

10:30 - 10:45 15m

Keynote: Leading with Empathy in the Age of AI

10:45 - 11:45 1h

AI in Hospitality

11:45 - 12:00 15m

Awards, Future Leader, Start-Up Den

12:00 - 12:15 15m

Restaurant Invest Intelligence: How is F&B Performing within Hotels in Saudi?

12:15 - 12:40 25m

The rise of F&B experiences in Saudi Arabia

12:40 - 12:55 15m

The Future of Fun: Investing in Theme Parks

12:55 - 13:00 5m

Closing Plenary: The Road Ahead for Global Hospitality