TAIBA is a Saudi hospitality developer, investor, and operator headquartered in Riyadh, with a legacy dating back to 1976. The company develops, manages, and operates hospitality, commercial, and residential assets across the Kingdom, with a portfolio of over 40 properties, more than 8,000 hotel keys, and a pipeline of eight new projects in key destinations.

TAIBA operates more than 12 hotel brands, including local Saudi brands such as Makarem, alongside international brands through strategic partnerships with global hospitality leaders including Marriott International, Hilton Worldwide, IHG Hotels & Resorts, Accor, and Millennium Hotels and Resorts, delivering a diverse and high-quality hospitality offering across the Kingdom.

TAIBA operates more than 12 hotel brands, including local Saudi brands such as Makarem, and international brands through strategic partnerships with global hospitality leaders like Marriott International, Hilton Worldwide, IHG, Accor, and Millennium, offering a diverse and high-quality hospitality experience.

TAIBA adopts a flexible operational model that includes direct investment and development, strategic investment partnerships, asset management, and the operation of hotels, facilities, and commercial and residential real estate. This model enables the company to expand efficiently across sectors and regions while maintaining the highest standards of quality and operational excellence.