Profile

Michael Cirino

Founder and Chief Experience Officer
House of Attention

Michael J. Cirino is the founder of House of Attention, a global hospitality group building hotels, restaurants, social clubs, and festivals for passionate audiences. As an experience architect, Michael transforms passive spaces into destination habitats through outrageous hospitality and technology. For twenty years, he has designed immersive luxury at global tourism moments for the world’s most iconic brands. Michael now advises developers on replacing generic service with high-stakes choreography designed to capture and retain the attention of the global elite. He is at FHS to launch House of Attention's first regional hospitality project, set to open in Jeddah in 2027.