Tuesday 29 September
Registration
Souk side entrance - Madinat Jumeirah Conference & Events Centre
Newcomers Session:
How to Navigate FHS & Maximise ROI
Speed Networking
Sponsored by
Welcome to FHS World 2026
From Geopolitical Uncertainty to Tourism Confidence:
Reinventing the Growth Strategy
The Global Economy in Transition:
What Every Hospitality Investor Needs to Know
Beyond the Headlines:
Investing in a Changing Middle East
Announcements & Signings
FHS Intelligence Talk:
Global Hotel Performance & Market Outlook
The Founder’s Journey:
Building, Disrupting & Leading Through Change
Lunch
The Future Isn’t Built, It’s Activated
European Institutional Capital:
Where Is It Deploying Next?
The CEO Roundtable:
A Global Hospitality Outlook
Reading the Signals:
How Chinese Travel Trends Are Reshaping Global Hospitality Investment
Government & Developers' Roundtable:
Aligning Vision to Deliver the Region's Hospitality Future
China and the Next Wave of Global Hospitality Investment
Africa's Hospitality Investment Story:
Where Capital Finds Opportunity
Vision in Motion:
Leading Hospitality in a Changing Region
Building the UAE's Next Lifestyle Destination:
Investing in the Future of Place
Investable Uganda:
The Policies, Partnerships and Capital Driving Hospitality Growth
Optimism as Strategy:
How Resilient Leaders Navigate Uncertainty
Egypt:
The Next Big Bet? Navigating Opportunity, Capital & Risk
REITs in the Middle East:
The Missing Piece in Real Estate Capital Markets
Speed Networking
Sponsored by
Networking Reception - Jumeirah Mina Al Salam
After a full first day of conference insights, discussions, and new ideas, unwind at the Welcome Reception at Jumeirah Mina Al Salam. This evening offers a relaxed opportunity to continue conversations from the day, connect with fellow attendees, and build new relationships in an informal setting.
Wednesday 30 September
Registration
Executive Investor Breakfast – A Closed-Door Gathering
Welcome Back
Announcements & Signings
Own Your Voice:
Leadership, Confidence and the Courage to Be Different
HAMA Global Presidents’ Outlook:
The State of Play for 2026
Building Resilience Together:
Public Vision, Private Investment in GCC Tourism
Building the Next Generation of Hospitality Innovators
USALI 2026:
The Changes That Will Shape Owner–Operator Economics
Reset to Returns:
Recalibrating Hospitality Investment in a Changing GCC
Investing in Innovation:
The Technologies Reshaping Travel, Tourism & Hospitality
Owners' Forum:
The Decisions That Make or Break Returns
The HMA Reset:
How Hotel Partnerships Are Being Rewritten
Startup Den
Skin in the Game:
The Future of Hospitality Operating Models
HAMA Workshop & Annual Briefing
From Pipeline to Partnership:
What Owners Really Need from Brands
Awards Ceremony
Lunch
The Anchor Asset:
Why Hotels Matter in Mixed-Use
Technology for Humanity:
Using AI to Put People Back at the Heart of Hospitality
Board Leverage:
Extracting Value when Operators own your Economics
You Can’t Lead on Empty:
The Human Side of High Performance
Culture Creates Value:
How Leadership and Engagement Drive ROI, Brand Strength and Asset Performance
Living Longer, Living Better:
Why Longevity is the Ultimate Luxury
Rebuilding Travel Demand:
How AI, Digital Marketing and the Open Internet Are Powering Tourism Recovery
Contract Structures Masterclass:
Management vs Franchise vs Lease
Profit Without Volume:
Winning the Revenue Game in a Demand Shock
TenX Leadership Talk:
Building Health, Not Just Hotels
From Clinic to Community:
Translating Longevity Science into Real Estate, Hospitality and Scalable Living Models
AI ROI vs AI Hype:
The Verdict
Short-Term Rentals in Dubai:
Innovation, Regulation or Community Crisis?
From Wellness to Living:
Building the Middle East’s Next Generation of Healthy Communities
Nature as an Asset Class:
Building Sustainable Capital Through Regenerative Tourism
Who Owns the Guest? Data, Distribution & the Battle for Direct Relationships
The Investment Architecture of Regenerative Tourism
Reception
Thursday 01 October
Speed Networking
Sponsored by
The New Hospitality Map:
Defining the Hospitality Asset Classes
Beyond the Hotel:
How Lifestyle Brands Are Redefining Hospitality Through Living, Mobility and New Asset Classes
Welcome to Restaurant Investment Trends Transforming Hotels
Food as Placemaking:
Designing Destinations People Want to Visit
The Rise of Hospitality-Driven Workspaces:
Why the Best Offices Now Feel Like Hotels
The Truth about Hotel F&B:
Why it's Not Performing as Well as it Should
Global Capital Outlook:
The Investment Shift Towards Living Assets
Brand or Independent? The New Rules of Hotel Restaurant Strategy
The New Living Economy:
Investing Beyond Traditional Hotels
Educating Tomorrow's Hospitality Leaders:
Rethinking Tourism Education for a Changing World
Automotive-Led Urban Destinations:
Reinventing the Luxury Mixed-Use Playbook
The Hospitality Effect:
Transforming Residential into Lifestyle Destinations
Lunch
Welcome to Branded Residences Forum
Pathways for Future Leaders:
Insights from Hospitality's Best
The State of the Global Branded Residences Market
Branded Residences Uncovered:
Global Performance Review & Insights
The Next Chapter:
Can Dubai Sustain Its Branded Residence Momentum?
Terms, Tensions & Trade-Offs:
Getting the Branded Residence Deal Done
Inside the Buyer’s Mind:
What Really Sells Branded Residences
Beyond the Handover:
How Smart Technology Protects and Enhances Branded Residence Value
From Concept to Exit:
The Branded Residence Playbook
Hospitality Brands, Fashion Houses & Automakers:
Does the Brand Matter as Much as the Business Model?
FHS World 2026:
What We Built, What We Learned, What Comes Next