Profile

Klaus Assmann

Chief Operating Officer - Middle East, India & Southeast Asia
United Hospitality Management (UHM)

With nearly four decades of leadership in the hospitality industry, Klaus Assmann is an accomplished executive with deep expertise in luxury hotel management, asset management, retail and large-scale mixed-use operations. His global experience spans UK, USA, Germany, the Philippines, Thailand, the UAE, and the broader Asian subcontinent, making him a seasoned leader with a truly international perspective. After a short retirement following his tenure at Aldar Hotels & Hospitality as CEO, Klaus now returns to the hospitality industry, bringing his wealth of experience, strategic vision, and passion for operational excellence to his new role. His career includes leadership roles at some of the world’s most prestigious luxury hospitality brands, including Fairmont, Sofitel, Jumeirah, Shangri-La, Park Hyatt, and Nikko Hotels. As Cluster General Manager for Fairmont The Palm, General Manager at Sofitel Dubai Downtown, and Senior Vice President of Hospitality, Events, Retail & Dining at Dubai Parks & Resorts, he led diverse teams and played a key role in integrating hotel operations with food & beverage, retail, and entertainment offerings—a crucial element in today’s evolving hospitality landscape. He led the Sales & Marketing efforts during his management roles in London and Germany which reiterates his all-round expertise and versatility in Hospitality Management. Now, as Chief Operating Officer, Middle East, India & Southeast Asia at UHM, Klaus will spearhead strategic expansion, operational excellence, and brand elevation across key markets. His leadership will be instrumental in scaling UHM’s luxury footprint, maximising profitability, and delivering world-class guest experiences. With his deep industry expertise, proven ability to manage multi-billion-dollar assets, and a passion for innovation in hospitality, Klaus is set to drive UHM’s continued success and growth.